Mastering the Critical First Month gives you the insight you need to understand the large scale trends that are currently shaping the fitness industry and affecting your Y. We dive in to the latest research that shows how to overcome member loss in the increasingly competitive fitness market. From this knowledge base we distill three easy-to-apply principles for your Y. You’ll even hear from the VP of Member Engagement from a Y association walking you through how they put these principles in place and the dramatic results they saw.
You and your team can watch Mastering the Critical First Month at anytime simply by pressing play on the video below. To access the resources mentioned in the video check out the Mastering the Critical First Month Resource page.